Products

LOYALTY PROGRAMME

We provide collaborative marketing solution that helps small businesses rapidly build a local and loyal customer database on a consistent and ongoing basis. We offer solution utilising Tab kiosk and/or web/mobile application interfaces to allow businesses to capture their customer's contact information while managing their loyalty rewards program and SMS/email marketing communication.

KEY HIGHLIGHTS

DIGITAL KIOSK

Your own custom-branded digital kiosk makes it easy to capture and build a large database of customer phone numbers & email addresses

Automate custom marketing campaigns

A powerful feature that allows you to target your customers with automated promotions.

Built-in drag-and-drop email builder

Reach your customers instantly via text message or email. Send promotions to boost slow days or let your customers know about new products or special events.

Promotional SMS, email or push notifications / SOCIAL MEDIA MARKETING

Encourage customers to “Like” your business on Facebook, Google, Yelp and prompt them to leave rating and reviews.

Auto-segment based on customer habits

Customer surveys allow you to gather valuable feedback to help improve and grow your business. Receive email notifications to let you know when you receive new feedback.

SUCCESS MANAGERS

We provide you with a Success Manager to assist you in scheduling promotions, if you prefer to set them up yourself, we are always here to help.

WHY LOYALTY

Loyalty programs have been given new recognition in recent years for several reasons. First, because customer loyalty programs have a variety of benefits for companies, but also because they have become an expected part of the consumer experience. However, in today’s market, simply having a traditional loyalty program is not enough. Loyalty program needs to be ever engaging with the customer and provide full control to the Business.

In order to increase loyalty program ROI and overall consumer retention, companies have taken to expanding their loyalty rewards to incorporate social and behavioural actions, such as referral rewards and points for user generated content, while also attempting to provide their customers with a more personalized experience. The expansion depends on a combination of careful planning and the right customer loyalty software.

Benefits of Customised Loyalty Programs

INCREASE REVENUE

Customer retention helps boost profits simply because loyal customers already have trust in your brand and therefore are likely to spend more.

SAVE MONEY

While creating and implementing a loyalty program is an investment, customer retention strategies are often more cost effective than attracting new customers.

INCREASE SALES

By personalising the consumer shopping experience through gathered data, you can make better suggestions to your customers, which will then increase the likelihood that your customers will purchase a suggested product.

ATTRACT NEW CUSTOMERS

Program data allows you to track analytics and view reports, measuring the efficacy of customer loyalty on your sales. Measure important retention metrics like program engagement, repeat customer rate, and purchase frequency.

On the other hand, customers who are satisfied with your brand may share their experience with friends even without a referral program. Of course, it is fairly easy to incorporate your loyalty and referral rewards into an omni-channel platform in order to further boost referrals and attract new customers.

GATHER VALUABLE DATA

Consumers prefer a personalized experience. By encouraging your customers to fill out profiles as a part of your loyalty program, you get access to data, so you can not only personalize customer experience, but to also create targeted marketing campaigns, increase your bond with customers, and even implement your referral program.

MAKE CONSUMERS FEEL APPRECIATED

A comprehensive, personalised loyalty program will make your customers feel like they have an emotional connection with your brand and will increase customer patience in case of mishaps. You can increase appreciation by incorporating “surprise and delight” points or rewards for special occasions such as a customer’s birthday.

BETTER COMMUNICATION

Loyalty programs give you a direct way to communicate to customers, which can be particularly useful in an emergency such as a recall. By matching purchase dates, you can email relevant customers about a recalled product instead of sending out a generalized email.. In addition, you can utilise your loyalty program to promote sales, special events, and showcase new products.

A GOOD PROGRAM IS SELF-SUFFICIENT

While it takes a bit of work to structure a strong loyalty campaign and to find the software that fits your needs, the program itself is self-sufficient. While it is advised that you monitor its metrics, the program will continue to run on your chosen settings.

A Marketing Tool

Create automated campaigns via SMS and a drag-and-drop email builder
Automate custom marketing campaigns
Auto-segment based on customer habits
Promotional SMS, email or push notifications

Easily target customers with relevant offers
Categorize rewards by Smart Customer Groups
Custom one-time rewards (Birthdays, Special Occasions, or even next visit)

Get Customer Insights

Track customer spending habits and results of your promotional efforts all from one dashboard.

One-stop shop

Rely on Lightspeed for all your ePOS + Loyalty needs, training and technical support, 24/7.

Pricing

it’s a monthly subscription based plans, catering to all platform by understanding the business customer size & variable application depending upon the individual need base